Florida Digital Growth Solutions isotype

How to Fix Duplicate Google Business Profiles

November 10, 2025

The issue of duplicate Google Business Profiles can cause quite the headache for businesses. These duplicates confuse potential customers, harm your reputation, and worst of all, they split your reviews and weaken your online visibility. Therefore, it’s crucial to know how to fix duplicate Google Business Profiles to maintain a strong and consistent online presence. In this guide, we’ll walk you through the process, step-by-step.

Understanding the Problem: Why Do Duplicate GBP Exist?

Before we delve into the details of how to ‘Fix Duplicate Google Business Profiles’, it’s important to understand why these duplicates exist in the first place. Generally, duplicate profiles often pop up when a business owner mistakenly creates more than one listing for a single location.

What Damage Can Duplicate GBP Do to Your Business?

Numerous Google Business Profiles for a single location can dilute your customer reviews, as they may be spread out over several duplicate profiles, rather than boosting the visibility and reputation of a single, comprehensive GBP. This only confuses your potential customers and diminishes your online presence.

Steps to Fix Duplicate Google Business Profiles

1. Identifying the Duplicate GBP

To solve the problem, you first need to identify these duplicate profiles. Simply type the name of your business into Google’s search box and follow through by clicking on the ‘Maps’ tab. If you see more than one listing with identical information, then you’ve discovered the duplicates.

2. Determine Ownership

Once you’ve identified the duplicates, you need to find out who owns them. This could be one of your current or former employees, or an agency you once hired. If you’re the owner, the process is simple. If not, you might need to reach out to the person or entity and request them to add you as a manager or transfer the ownership.

3. Request Google’s Help

If you’re unable to determine the ownership or if the owner doesn’t respond, you can ask Google for help. You are required to reach out to the Google My Business (GMB) support and request them to merge or remove the duplicate profiles.

4. Verify, Merge or Delete Duplicate GBP

Once you regain control, check if all the information is accurate. If you just have one business at that location, delete the duplicate GBP. If your business has moved, request Google to merge the listings.

Learn More: What to Do If Someone Leaves a Fake Review

How to Avoid Future GBP Duplicates

The best way to avoid the issue of duplicate profiles is to put a process in place, especially if you’re a multiple locations business. This includes monitoring your GBP regularly and keeping all the information up-to-date. Remember, GBP optimization is an ongoing process, not a one-time task.

Wrapping Up: Necessity to Fix Duplicate Google Business Profiles

In the world of digital marketing and online visibility, having a clean, single, and optimized Google Business Profile is crucial. Neglecting to fix duplicate Google Business Profiles can negatively impact your online presence. Make sure you take this seriously and work towards getting one comprehensive GBP for your business.

We hope this article has provided you with valuable insight. Here at Florida Digital Growth Solutions, we are dedicated to helping your business thrive online. Whether it’s GBP optimization or any other aspect of your digital strategy, we have the expertise to help you succeed.

Contact us and Request a consultation

Ready to jump into the online world with your business? Send us your email, phone and business details and we'll get back to you as soon as posible!
FDGS Transparente
Holistic Digital Growth for Florida Businesses
Locations we serve

CONTACT US

+1 (786) 883-5466 info@floridadigitalgrowthsolutions.com
107 NE 22nd St, Miami, FL 33137
© Copyright 2024 Florida Digital Growth Solutions

SUBSCRIBE to our newsletter AND DOWNLOAD
OUR EBOOK

for free!

ebook digital business strategy